Funding Case Deck

Build a nine-slide presentation for commissioners, councils, your board or a funder, with your local numbers, national data on rural tourism offices and talking points. About 10 minutes, plus time to look up your local numbers.

See a sample deck

What It’s For

Make the case for tourism funding to commissioners, councils, your board or a funder, pairing your local numbers with national data.

What You Get

A nine-slide PowerPoint deck with speaker notes that covers what visitors bring, what your office does, how lean rural offices run, your ask and what you will report back. It also opens in Keynote and Google Slides. On the page you also get Key Takeaways, five steps to take before the meeting and a preview of every slide, and we email you a link back to it.

How It Works

Enter your meeting and your ask

Add your local numbers, or skip them for now

Download your slides with speaker notes

About 10 minutes, plus time to look up local numbers. Free. Missing numbers show as placeholders you can fill in later.

The Meeting

Who you’re presenting to and when. Only your organization and the place you serve are required here.

Organization Name (required)

County, Town or Region (required)

Presenter Name and Title (optional)Meeting Date (optional)

Who are you presenting to? (optional)

What kind of office are you? (optional)

This changes the talking points, not the slides.

Your Ask

Pick the closest fit. If you’re not asking for money this time, choose “No ask, just an update.”

What are you asking for? (required)

Your Local Numbers

Local numbers make the strongest case, but you can build the deck without them and fill them in later.

Do you have your local tourism numbers? (optional)

All optional. Leave anything blank you’re not sure of, and the slide will show a [placeholder]. Type numbers any way you like, such as $48,600,000 or $48.6 million.

Annual Visitor SpendingJobs Supported by TourismState and Local Taxes Paid by VisitorsNumber of HouseholdsLodging Tax Collected Last YearWhere These Numbers Come From

Where to Find Them

Most state tourism offices publish an annual economic impact study, and many break out visitor spending, jobs and taxes by county. Your county treasurer or finance office has lodging tax collections. U.S. Census QuickFacts lists the number of households in every county, which lets the deck show visitor taxes per household.

Your Office

All optional. Anything you skip becomes a placeholder or is left off.

Annual BudgetFull-Time StaffOther Money You Bring In

Results From the Past YearOne per line, up to three. Numbers and local names work best.One Local StoryA sentence about a business, event or visitor. It goes in a box on slide 3.

What will you report back?

Lodging tax collections, by quarterVisitor spending and jobs from the state's annual studyWebsite visits and visitor guide requestsReferrals to local businesses (clicks, calls, leads)Event attendance and visitor countsGrants and outside funding we bring in

Anything Else You’ll ReportOne per line.

How often?

Contact on the Last Slide

Where Should We Send Your Deck?

Your slides appear on this page right away. We’ll also email you a link to reopen them.

Email (required)

First Name (optional)

We’ll email you a link to your deck, plus occasional research and service updates from Rural Tourism Network. Unsubscribe anytime.

Nine slides with talking points. Only your organization, place, ask and email are required.